31 Aug 2023
LeoVegas, a leading player in the online gambling industry, has sealed a significant partnership with Wolverhampton Wanderers FC, commonly known as the Wolves. This move comes on the heels of LeoVegas' successful endeavors, particularly its role in powering BetMGM's UK brand following its acquisition by MGM Resorts International.
As the official training kit partner for the upcoming 2023/24 season, LeoVegas will proudly showcase its branding on the training kits of the Wolves' first team. LeoVegas has already established a strong presence with in-stadium branding for renowned teams like Manchester City and Newcastle United.
Russell Jones, Wolves Marketing and Commercial Growth GM, expressed delight in announcing this record training kit partnership with LeoVegas, emphasizing the club's excitement about joining LeoVegas' esteemed portfolio of sports partnerships. Jones commended LeoVegas for its commitment to responsible gambling, a crucial aspect for the club.
The Wolves are gearing up for the challenges of the Premier League in the 2023/24 season, with upcoming matches against formidable opponents such as Liverpool, Luton, Ipswich Town, and Manchester City.
Sam Behar, LeoVegas Group Director of UK/IRE and Global Sponsorship, expressed pride in partnering with Wolves, highlighting the club's status as one of the Premier League's most established teams. Behar looks forward to the partnership unfolding with the LeoVegas brand prominently featured on the Wolves' training kit during their upcoming match against Liverpool.
LeoVegas continues to make waves in the industry, recently completing the acquisition of Push Gaming, a prominent casino game developer. This strategic move reinforces LeoVegas' position as a key player in the evolving landscape of online gambling.
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